Marketing for Outdoor Brands

↟Creation ↟Promotion ↟Consulting

Fact Sheet: Social Media Statistics

Fact Sheet:  Social Media Statistics

A recent  study conducted by Pew Research Center reveals a lot of information about Americans and their social media habits.  Their study includes who uses social media, which platforms are most popular, and how often Americans use social media.  Shape your marketing tactics around this data for a successful campaign. Who uses social media? SevenContinue Reading Fact Sheet: Social Media Statistics

Rural Maine’s Next Economy

Rural Maine’s Next Economy

Innovation and Inspiration: I recently attended a summit in Bangor hosted by Envision Maine, an organization that promotes Maine’s next economy.  The organization provides support to entrepreneurs, innovators, and others motivated to improve Maine’s economy.  The summit honored 8 “rural spark plugs,” featured 55 speakers and ten workshops designed to inspire conversations about ways to strengthen theContinue Reading Rural Maine’s Next Economy

Social media and the outdoor industry

Social media and the outdoor industry

How can you use social media to boost your business? The outdoor industry continues to have a very bright future ahead, especially in the social media world.  Outdoor recreation alone is responsible for generating $646 billion dollars in consumer spending each year and providing Americans with 6.1 million jobs.  It’s no surprise that successful businesses thatContinue Reading Social media and the outdoor industry