Marketing for Outdoor Brands

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Video Marketing Facts & Stats for 2017

Video Marketing Facts & Stats for 2017

Video marketing has taken social media by storm.  More and more people are interested in watching a video than reading a blog or post.  Here is some video data, and how you can add it to your marketing strategy. Trends By 2020, 80% of all consumer internet traffic will be videos (CISCO). Facebook users areContinue Reading Video Marketing Facts & Stats for 2017

Maine’s 2017 Tourism Outlook

Maine’s 2017 Tourism Outlook

Despite a snow storm I was once again able to attend the annual Governor’s Conference on Tourism.  I met many fantastic people and learned a lot of useful information to share with you about tourism in Maine.  The Maine Office of Tourism (MOT) seeks to make Maine the best four-season destination in New England.  The annualContinue Reading Maine’s 2017 Tourism Outlook

Statistics: Who uses Twitter

Statistics:  Who uses Twitter

Here are statistics from data collected in early 2017 by Pew Research Center about Twitter users.  All data is based on the percentage of U.S. adults who use social media.  Before marketing to your customers, you need to know where you can find them.  Twitter is used by a wide variety of people.  The platform hasContinue Reading Statistics: Who uses Twitter

Statistics: Who uses LinkedIn

Statistics:  Who uses LinkedIn

Here are statistics from data collected in early 2017 by Pew Research Center about LinkedIn users.  All data is based on the percentage of U.S. adults who use social media.  Before marketing to your customers, you need to know where you can find them.  LinkedIn is the platform for professionals and marketing business to business (B2B).Continue Reading Statistics: Who uses LinkedIn

Statistics: Who uses Instagram

Statistics: Who uses Instagram

Here are statistics from data collected in early 2017 by Pew Research Center about Instagram users.  All data is based on the percentage of U.S. adults who use social media.  Before marketing to your customers, you need to know where you can find them.  A majority of Instagram users are shoppers, meaning they will most likelyContinue Reading Statistics: Who uses Instagram