Marketing for Outdoor Brands

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Maine’s 2017 Tourism Outlook

Maine’s 2017 Tourism Outlook

Despite a snow storm I was once again able to attend the annual Governor’s Conference on Tourism.  I met many fantastic people and learned a lot of useful information to share with you about tourism in Maine.  The Maine Office of Tourism (MOT) seeks to make Maine the best four-season destination in New England.  The annualContinue Reading Maine’s 2017 Tourism Outlook

Social Media Marketing Tips for the Tourism and Outdoor Industries

Social Media Marketing Tips for the Tourism and Outdoor Industries

Ten tips that generate more responses Here is a quick list of tips to get the best response from your social media marketing efforts.  To build an audience that engages with your content requires more than just sending out posts on your social media channels. Be consistent.  Your customers will feel more connected to your brand whenContinue Reading Social Media Marketing Tips for the Tourism and Outdoor Industries

How TripAdvisor can help your outdoor business (for free!)

How TripAdvisor can help your outdoor business (for free!)

Go mobile (in more ways than one) with TripAdvisor

tripadvisorTripAdvisor is a highly social, popular travel website.  The site offers travelers access to information about world wide destinations, including area information and photos curated by users of the site, as well as top things to do in regions which are ranked and reviewed by users.  According to comScore Media Metrix, as of July 2015 TripAdvisor is the world’s largest travel site.  With millions of users, the site reaches 350 million unique visitors each month, with over 290 million reviews. Read more about How TripAdvisor can help your outdoor business (for free!)