Marketing for Outdoor Brands

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Video Marketing Facts & Stats for 2017

Video Marketing Facts & Stats for 2017

Video marketing has taken social media by storm.  More and more people are interested in watching a video than reading a blog or post.  Here is some video data, and how you can add it to your marketing strategy. Trends By 2020, 80% of all consumer internet traffic will be videos (CISCO). Facebook users areContinue Reading Video Marketing Facts & Stats for 2017

Statistics: Who uses Twitter

Statistics:  Who uses Twitter

Here are statistics from data collected in early 2017 by Pew Research Center about Twitter users.  All data is based on the percentage of U.S. adults who use social media.  Before marketing to your customers, you need to know where you can find them.  Twitter is used by a wide variety of people.  The platform hasContinue Reading Statistics: Who uses Twitter

Fact Sheet: Social Media Statistics

Fact Sheet:  Social Media Statistics

A recent  study conducted by Pew Research Center reveals a lot of information about Americans and their social media habits.  Their study includes who uses social media, which platforms are most popular, and how often Americans use social media.  Shape your marketing tactics around this data for a successful campaign. Who uses social media? SevenContinue Reading Fact Sheet: Social Media Statistics

Social Media Posting Tips & Strategies for Facebook, Twitter, Google+ & LinkedIn

Social Media Posting Tips & Strategies for Facebook, Twitter, Google+ & LinkedIn

Facebook: If you’re sharing a blog article your wrote, the most effective way to get link clicks is to share the most interesting part of your post, as a short excerpt or single sentence, and then link to the rest back on your website. [traffic builder!] Don’t post without including a photo or video link- peopleContinue Reading Social Media Posting Tips & Strategies for Facebook, Twitter, Google+ & LinkedIn

Top 20 most Retweeted Words and Phrases

Top 20 most Retweeted Words and Phrases

Why does this matter? The Social Media Marketing Book author Dan Zarrella analyzed 200,000 tweets containing links and came up with a list of 20 of the most retweeted words and phrases.  This is important because it means people are not only writing, but also searching for these words and phrases.  By using them in yourContinue Reading Top 20 most Retweeted Words and Phrases